After the launch of any web development project, stakeholders and web design firms might sit back proudly and call it done. There are, however, a few things that should be cared for after the big launch. 1. Check 404 error logs Be sure to check your logs after you launch that new site. A. Missing […]
Website visitors have never been more impatient, and I’m the worst. Just today, I was looking up the lyrics to a song. I clicked on the site in #1 position(Like 90% of the rest of the world), but it was too slow. Before I even left the Google SERPS (Search Engine Result Pages), I clicked […]
Many view the worlds of Pay Per Click Advertising and Search Engine Optimization as opposites. While they are certainly very different, the goals are similar: bring eyeballs(with wallets) to your site and make it easy for them to buy. Here are 5 tips to improve your SEO based on lessons from PPC. 1. Converting keywords […]
Web Designers frequently destroy their clients’ chances of ranking well in Google, without even knowing it! Here are three common mistakes that can ruin a client’s chances of ranking well in Google, Yahoo or MSN – simply by preventing the site from being indexed! Search engines follow regular text links, but web designers like to […]
In ancient Rome, the ghosts of the ancestors were appeased during Lemuria on May 9. Not many people know that, and even fewer care. But in the spirit of Lemuria, we offer seven untimely ways a SEO can die(It’s a dangerous world out there, and also I’m low on blog posting ideas): – Bitten by […]
With the ever increasing impatience of internet visitors, it is important that pages load as fast as possible. Here are some quick tips we implement when developing websites to keep the page size to a minimum: 1. CSS and Javascript should be in external files. This way, they are cached after the first page is […]
[tag]Keyword research[/tag] should be the beginning of every web page placed on the web. Instead of dumping the same old text from the brochure you created in 1987, rewrite your content from scratch with an eye toward your [tag]best keywords[/tag] and keyphrases! Here are steps to help you in your search for your very own […]
1. Hidden text in the name of accessibility Many web designers are using a CSS technique that hides text – allegedly for accessibility. The technique uses a background-image to replace text. It is a common CSS technique touted as a way to maintain accessibility while still displaying a graphic instead of the text header. Unfortunately, […]
For all of the attention paid to “On-Page Relevance” and “[tag]Link Popularity[/tag]”, SEO begins with accessiblity. Are your websites [tag]search engine friendly[/tag]? Follow our checklist below to measure: A. Search Engine Point of View Surf your site from a search engine’s point of view. Download and Install Firefox and the Fangs Extension. By experiencing the […]
Yahoo has incorporated a new feature in it’s slurp bot to find how your website is handling missing pages. Yahoo occasionally may be requesting random gibberish URLs on your server – usually with slurpconfirm404 in them – to see how missing pages are being handled on your server. Understanding how Search Engine robots are crawling […]
