SES is coming to Denver early next week. Search Engine Strategies is one of the most important Search Marketing conferences, and the May event seems particularly tuned for small business needs. The two tracks of training are:
Track A:
Local Search Engine Marketing 101
Advanced Keyword Research
Track B:
Search Engine Optimization Workshop
How to Effectively Use Social Media for Search Marketing Campaigns
Of course, the track you should choose depends highly upon your own search marketing goals. I encourage any small business owners to attend SEO training whenever possible. When implemented correctly, Search Engine Optimization can yield a tremendous return on investment.